High demand forces rental prices to increase High demand forces rental prices to increase

High demand forces rental prices to increase

  Low supply and soaring demand fuel high prices for both the sales market and the private rental sector – a truth that makes itself felt by landlords and tenants.

No. 1595 from our magazine|2 min read| Published in Magazine on 2 August 2022 by our Marketing Team
This article is over 4 years old

 
 
NAEA Propertymark – a membership body for estate agents – has recently shared data collected by its members to provide a snapshot of the current situation. Interestingly, almost 80% of agencies say rental prices have increased monthly since May. This reflects a wider trend of rising rents over the last 12 months. 
 
While more properties have appeared on the market since February, agencies are seeing applications from new tenants reach an average of 113 per month – compared to 78 applicants in February. * 
 
With demand easily matching supply, prices are steadily rising, providing a good opportunity for landlords to enter the market or increase their portfolios. This, in turn, could help balance out the supply issue over time – a win for tenants, too.  
 
We know some potential landlords are worried about the recently published Renters’ Reform White Paper. However, the proposals are still up for debate before any new legislation is introduced. The Government is also planning to strengthen ‘Section 8’ grounds for possession and improve rights for responsible landlords. 
 
If you’re hoping to capitalise on the lively private rental market, book a lettings valuation today – you may be pleasantly surprised by what you could achieve. 
 
Property Reporter * 

This article was originally published by BriefYourMarket and is reproduced here with their permission.

For more company news and insights from Pygott & Crone, click here

Latest news

Understanding rent reviews and increases
Magazine | 21 July 2026

Understanding rent reviews and increases

The Renters' Rights Act 2025 introduced a clear and structured framework for rent increases in England's private rented sector that every tenant should understand.

Mortgage rates and refinancing decisions
Magazine | 21 July 2026

Mortgage rates and refinancing decisions

Mortgage rates continue to be one of the biggest considerations for homeowners, buyers and landlords planning their next move.

Price your home right: The foundation of success
Magazine | 21 July 2026

Price your home right: The foundation of success

Every detail in a property sale—from photography and listing descriptions to viewings and negotiations—operates within the framework created by the asking price.

First-time buyer essentials: What you need to know
Magazine | 21 July 2026

First-time buyer essentials: What you need to know

First-time buyers accounted for approximately 36% of all mortgaged property purchases in the UK in 2025, making them the largest single group of buyers in the market.

Chat live

Chat live with a member of staff

Please provide your name and email address to continue.