What to do if your home isn’t selling What to do if your home isn’t selling

What to do if your home isn’t selling

Published in Guides on 7 July 2021 by our Marketing Team
This article is over 5 years old

There can be any number of reasons to explain why your property isn’t performing on the market as you had expected.

 
If it’s left you wondering ‘what went wrong?’, we delve into some of the most common causes that could be preventing buyers from connecting with your home.
 
Your home lacks kerb appeal
 
The outside of your home is the first thing potential buyers see when they turn up for a viewing. 
 
So, there’s no surprise that it can have a huge effect on a buyer’s decision to put in an offer. More than 68% of homeowners say kerb appeal was important in their choice of home.
 
The property isn’t viewer-ready
 
It’s important when selling to keep your home looking viewer-ready, as well as to aim for a more neutral tone that appeals to a wider audience base.
 
Whilst it can be tempting to start splurging on new furniture and items for your new house, it can also have a negative impact on viewers if the room looks too crowded and cluttered.
 
The photos don’t do it justice
 
It takes just six photos for someone to decide whether they’re interested in seeing more of a property.
 
If the first six photos don’t represent your home in the best light, you could be missing out on the opportunity to showcase your property’s core unique selling points, so it’s worth raising any concerns that you have with your agent as well as making sure that you stage each room beforehand.
 
The asking price could be wrong
 
It’s a common misconception that the asking price is behind every single stalled property sale. However, it’s important to know where this is and isn’t the reason for a home struggling on the market.
 
Having a competitive valuation with a local agent ensures that you are correctly priced and helps you to avoid any delays or complications.
 
Want a second opinion on the price of your property? Our team of experienced estate agents can provide you with a reliable free valuation, visit our website for more information.
 
The estate agent isn’t the right fit for you
 
Your estate agent should be doing all they can to sell your home, including keeping you updated and aware of the progress of your sale.
 
If you’re not happy with the service you’re being given, make sure you bring it up.
 
So, what are my options?
 
If your home isn’t selling, don’t despair. You still have a few options that will enable you to get moving.
 
Contact our team today to learn more about our offering and success metrics in your area.
 
 

This article was originally published by BriefYourMarket and is reproduced here with their permission.

For more company news and insights from Pygott & Crone, click here

Latest news

Understanding rent reviews and increases
Magazine | 21 July 2026

Understanding rent reviews and increases

The Renters' Rights Act 2025 introduced a clear and structured framework for rent increases in England's private rented sector that every tenant should understand.

Mortgage rates and refinancing decisions
Magazine | 21 July 2026

Mortgage rates and refinancing decisions

Mortgage rates continue to be one of the biggest considerations for homeowners, buyers and landlords planning their next move.

Price your home right: The foundation of success
Magazine | 21 July 2026

Price your home right: The foundation of success

Every detail in a property sale—from photography and listing descriptions to viewings and negotiations—operates within the framework created by the asking price.

First-time buyer essentials: What you need to know
Magazine | 21 July 2026

First-time buyer essentials: What you need to know

First-time buyers accounted for approximately 36% of all mortgaged property purchases in the UK in 2025, making them the largest single group of buyers in the market.

Chat live

Chat live with a member of staff

Please provide your name and email address to continue.